Field notes I have shared with SDRs and BDRs over the years, written up to keep. We are starting with the APAC Edition: ten lessons on building pipeline in markets a Western playbook quietly misses, from ICP and tiering to cadence, discovery, objections, and follow-up.
Read them in order or jump to what you need. Each one is a short, practical breakdown with the full framework as an infographic.
More editions are on the way. Follow on Substack to get the next one.
Eight field notes from years of building SDR teams, drawn up as infographics. Each one opens on Substack.
The guides are the what. Coaching is where we make it work for your market, your motion, and your numbers.
Prefer email? Say hello at coaching@vandanaagarwal.in.